Mobile Ad Options
 In headline banners



  • Within a highly visited Breaking News section


  • More ad-exposure & options available: exposure on every section, the ratio of exposure on each main section is ~3 times more than article pages


  • All ads will randomly appear on the 3rd, 6th, 9th placement in between the headlines
 
 In-page banners




  • Ad appears at the bottom of the page when the article is loaded


  • Serves as a reminder, and is complementary to the splash/in-headline ads


  • Users tend to spend more time on each article, where in-depth reading happens as opposed to skimming
 

Similar to In-page banners, these ads appear at the bottom of these sections: Photo Gallery, ST Indices and Weather Forecast





 Splash-page banners

  • Ad appears after application is launched, and just before front page news is loaded


  • Premium spot with high visibility


  • Maximum exposure with most creative space/opportunity to deliver message


  • Available on Straits Times ver 3.2.1 & above TNP Football Kaki IPhone 3Gs & iPhone 4 with iOS 4 & above and OMYNews & OMYShowbiz iPhone iOS4 & above